Helping brands

take flight online

We are a digital content strategy firm that helps clients,
large and small, tell their stories on the web.

About Us

Southern Swallow is a digital content strategy firm.

The agency was founded in 2009 when founder Erica Swallow took on her first client: The New York Times. We took full flight in 2011 when Erica went full-time, with clients including City Winery,, and Contently. Today, with degrees from NY, MIT, and Simmons University, as well as many happy past clients, Erica acts as the key project manager and wordsmith on accounts while pulling from an extensive network of creatives and engineers for unique design and development challenges better solved in a flock. From web design and development to content strategy and automation, we help brands do what it takes to stand out on the web.

Erica Swallow


Our clients are world-class, and we take pride in helping them bring their digital content to the next level. We’ve worked with large brands, such as The New York Times and, as well as state-funded programs, such as Innovate Arkansas, and tech startups and media houses, including Mashable and Contently.


We help brands take flight online through a suite of services, including content strategy, web and mobile design, and automation support.

Content Strategy

Increase visibility among potential customers with a blog, downloadable resources, robust amplification efforts, or search-optimized copy.

Web & Mobile Design

Launch or refresh your company site—or a new product or project—on web and mobile to put your best digital foot forward.


From sales to marketing to customer success, increase and improve audience engagement through automated workflows.


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with us

Whether you’re interested in working on a project or just chatting philosophy over smoothies, drop us a line!

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